Uganda Tourism Board has signed a partnership agreement with the Confederation of African Football (CAF) to promote Uganda as a leading tourism destination during the 2027 Africa Cup of Nations through the Explore Uganda brand.
The partnership comes as Uganda prepares to co-host the tournament alongside Kenya and Tanzania from June 19 to July 17, 2027.
The event is expected to provide a major opportunity to boost tourism, attract investment and strengthen the region’s profile as a travel destination.
Tourism Board Chief Executive Officer Juliana Kaggwa says the tournament will provide a platform to introduce international visitors to Uganda’s wildlife, culture, cuisine and hospitality.
She hopes football fans will extend their visits beyond the stadiums and return to explore more of the country.
